November 9, 2012 by Sarah M
//By Jeremy Zoss//
Sushi Avenue, parent company of the popular Japanese restaurant Masu, has confirmed its new “fast casual” sushi restaurant One Two Three Sushi will open in early January. The first One Two Three Sushi restaurant is located on the second floor of the IDS Crystal Court in the former Godiva chocolate store.
Sushi Avenue director of operations Brent Sokup said the quick service One Two Three Sushi is not an extension of the Masu brand, but an all-new restaurant concept.
“We are doing our best to keep them separate,” said Sokup. “They are not in anyway the same concept.”
One Two Three Sushi will serve sushi, noodles and steamed buns, all made to order from high quality ingredients. Sokup said Sushi Avenue has developed techniques to keep service fast and while still allowing for made-to-order hand-rolled sushi.
Sokup said exact price points are still being discussed, but everything on the menu should be less than $10.
The 700 square foot One Two Three Sushi restaurant will likely be the smallest location in what Sushi Avenue envisions as the start of a new restaurant chain.
“Once we get it up and running, we plan to open more of them,” said Sokup. He said future One Two Three Sushi restaurants will range from 800 to 1,500 square feet.